Do you always rely on GPS to get around? Would you forget everyone's birthday if it weren't for Facebook alerts? Do you need to search the internet for that actor's name you've forgotten when you recommend a film to a friend? While it's true that technology makes life easier in so many ways, this constant reliance on digital tools means we don't use any of the memory strategies that give us mental agility.
This is what’s known as the "the Google Effect” - endless and instant support from technology that, in turn, reduces people's cognitive flexibility, i.e., the ability of our memory to retrieve stored data. In fact, according to an investigation published in World Psychiatry magazine, conducted by American, Australian and European scientists, new technology is affecting our attention spans, memory processes and social cognition.
The problem with the on-the-spot help of the internet is that it atrophies our ability to connect ideas, gain a global perspective of the world, make appropriate decisions and solve problems. That's why it's still vital to exercise your memory and maintain neuroplasticity. Want to learn some memory strategies to train your brain? Here we explain which techniques are best for improving retention.
Before putting memory strategies into practice, you should be aware that there are two types of memory:
However, it's important to note that not all of the information processed by our working memory will be filed away in our long-term memory, because the brain tends to get rid of any information it doesn't deem necessary. In fact, according to the forgetting curve theory formulated by the German psychologist Hermann Ebbinghaus, after one hour, half of what you have learned is forgotten. A day later, you will only remember 30% of the information, and within a month, the stored data won't exceed 10%.
Do you find it just as easy to remember an infographic as a plain text? Not all memory strategies have the same effect on retention. In this sense, the American educator Edgar Dale, in his book Audiovisual Methods in Teaching revealed what is called the 'cone of experience' or learning pyramid, a theory that stresses that we better remember things we have experienced or put into practice for ourselves.
Similarly, a study by Rockefeller University shows that people remember up to 35% of what they smell, compared to 5% of what they see, 3% of what they hear, and just 1% of what they touch. So, despite the senses being a key factor in triggering our memory and retaining information in a more efficient way, not all of the senses have the same power to evoke memories.
Ultimately, the brain is like a muscle, so the more you train it, the better it will perform. That's why it's vital to work on your neuroplasticity, to be able to continue learning new things. Do you want to learn how to trigger your students’ memory to make the learning process more efficient?
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